Social Media Strategy
Content That Drives Subscribers.
Organic social strategy for this programme — hooks, content ideas, and how it drives long-term subscription or standalone bolt-on revenue.
Hook Ideas
"I improved my eyesight without glasses — 30 day results"
"Try this eye exercise for 60 seconds and tell me what happens"
"Your phone is destroying your vision — here's the fix"
Content Ideas
- ▸ Live eye exercise demos (highly shareable)
- ▸ "30-day vision improvement challenge" series
- ▸ Screen fatigue fix — 60 second daily exercise
- ▸ Focus vs. blur: before and after demos
- ▸ Eye yoga content — unusual = viral
Best Platforms
TikTok
YouTube Shorts
Instagram
Virality Potential
VERY
unusual health claim content with demonstrable exercises is TikTok gold
Bolt-On / Upsell
Standalone digital bolt-on — could sell as a one-off £15 "30-Day Vision Reset" guide outside subscription
Hashtags: #eyehealth #visionimprovement #naturalvision #eyeexercise #screenfatigue
